Brand
Legal
CAIRL trademark usage, copyright notice, and third-party asset policy.
Legal
Trademark, copyright, and asset distribution policies for CAIRL brand materials.
Trademark usage
CAIRL is a trademark of reAPPlicate Incorporated.
Usage rules
- CAIRL is always written in all caps — never "Cairl," "cairl," or "CairL"
- Use CAIRL as an adjective, not a noun or verb
- Do: "CAIRL verification," "CAIRL platform," "the CAIRL service"
- Do not: "use your Cairl," "CAIRL'd the user," "download CAIRL"
- Do not use CAIRL in possessive form ("CAIRL's API" — use "the CAIRL API" instead)
- Include the TM symbol (™) on first mention in any document or page
Product names
Product names follow the CAIRL/{namespace} format:
- CAIRL/vault
- CAIRL/mail
- CAIRL/pay
- CAIRL/keys
- CAIRL/meet
Reserved terms
The word "Verified" is reserved exclusively for the CAIRL trust badge (see Badges). Do not use "CAIRL Verified" as a general descriptor outside the badge context.
Copyright
The standard copyright notice is:
© 2025 reAPPlicate Incorporated. All rights reserved.
Application
- Required on every page footer, legal page, and published document
- The year is 2025 (year of first publication) — not dynamic
- Use the © symbol, not "(C)" in published materials
Third-party asset policy
Permitted uses
Third parties (integrated platforms, press, developers) may:
- Reference CAIRL by name, following the trademark rules above
- Display the CAIRL trust badge, following placement rules in Badges
- Link to cairl.app
Prohibited uses
Third parties may not:
- Recolor, modify, or recreate any CAIRL mark or asset
- Claim ownership of CAIRL marks or assets
- Register domain names containing "CAIRL"
- Use CAIRL assets after integration suspension (48-hour removal deadline)
- Imply endorsement, partnership, or certification beyond the scope of their integration
Asset distribution
- All brand assets are distributed through official channels only
- Do not host modified copies of CAIRL assets on third-party servers
- Assets must be used as-provided — SVG and PNG files are production-ready